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Bears Set the Street on Fire

Interesting article this morning via the New York Times concerning short seller's return to the market.

Shorts are Wall Street's version of the "outside crowd" -- short sellers bet against stocks hoping they'll hit the floor.

In down markets, shorting may be the most viable way to see gains in your portfolio (if sitting in cash isn't sexy enough for you).

It goes without saying that short selling is not for the risk-averse -- betting against a curious footnote in an SEC file filing, for instance, can leave you high and dry if that footnote turns out to be nothing more than a typo.

Coincidentally, the Times piece mentioned not one but two companies we told readers to avoid/sell earlier this week: Overstock (OSTK) and Martha Stewart Omnimedia (MSO).

posted by Catablast! Media Group @ 7:26 PM